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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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01654_Field_OMFU T8.txt
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1996-04-10
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condensed metaphor for a million feelings which is
what poetry does. And Marshall was a poet in that
sense. He was not really a theorist, even though
I’m sure I used the word theorist in describing him
many times, and even though people at various
times have said that he is a great theorist like
Darwin or Marx. He wasn’t like that, he didn’t write
the books, he didn’t write the equivalent of the On
the Origin of Species by Means of Natural
Selection . He did not write the equivalent of Das
Kapital ; he threw out these paragraphs, probes,
bits and pieces. His whole life was like a seminar
with a brilliant professor who sits there
surrounded by students throwing out this idea,